Cafleurebon
‘YSAYO has a beautiful calm feel, it reminds me of being up a mountain in Norway in the spring, fresh new grasses and greens dancing in the fresh breeze. Chamomileโs natural meditative side does this quiet magic. Greens of all shades weave through earthy undertones giving a contrast of dark and light tones making the feel of YSAYO one thatโs incredibly evocative.
YSAYO itโs a stunning refined raw expression of nature, letting vetiver stand out in ways Iโve not experienced before. Stunning!’
Scent Advice
‘The quality is here and if anything, it has a more vintage, retro quality to it that is rarely seen anno 2025. However whereas Divanche feels like a traditional feminine marketed, softer easy-going scent, Ysayo offers a wear more rugged and traditionally masculine leaning. The first things that came to mind were castoreum or birch tar and a greener side. This is not an in-your-face green, but a dried, warmed, charred one. After a few minutes I was reminded of hay and a rooty vetiver mostly.’
On Instagram
@Leaving_sillage
‘On my skin, it smells green, herbaceous, hay-like, earthy, and slightly leathery with a very subtle hues of floral sweetness. Perhaps Iโm influenced by the YSAYO mood film, but when I smell the fragrance, I truly see a vast valley of endless vibrant green hills, marked with dark earthy browns, their peaks gently wrapped in a delicate morning haze. Itโs tranquil yet aliveโฆ a landscape full of powerโฆ’
@YouNoseIt
‘Galbanum, thyme, blue chamomile and white artemisia give the opening a weirdly toasted and piercing green sensation which Iโd normally, probably, actively avoid, but here, perversely, I canโt get enough. Itโs a little bit peanutty, kind of astringent and severe with its floralcy but it also has this slight black tea/smoked apple nuance (thatโs cleverly highlighted with geranium).
Eventually the perfume peels down into a sumptuous leather and vetiver dry down, delivering a less dominant, but just as delightful a shade of leather as Lie did with MV2Q. The brand calls it a โgreen samuraiโ, one assumes because it fuses earthen roots, heavy greens and very โnaturalโ smelling materials with that raspy chamomile and the intensity of the leather note.
I just call it another big win for Antoine.’
@Antoine Lie
‘For this perfume created in close collaboration with Jan Ewoud Vos, founder of Puredistance, I revisited the depths and emotions of my early years, a moment in time when creation came purely from instinct. I allowed myself to compose with complete freedom, letting passion take over without restraint or intellectual filter.
YSAYO opens with a radiant touch of saffron and a blue chamomile overdose, leading into a vibrant heart where jasmine and thyme intertwine with a green, aromatic tension. The base reveals a textured blend of leather, cistus and vetiver deep, instinctive, and unapologetically free. A journey through intuition and raw emotion, a perfume born from the soul rather than the mind.’
The writings shared in these reviews are from bloggers and journalists, of whom some have received a complimentary sample of our perfume. Their opinions are independent, and the receipt of the product does not guarantee a positive review. We value transparency and appreciate diverse perspectives that contribute to our brand conversation.